Founded in Milan by Gerolamo Etro in 1968, ETRO is synonymous with color and eclecticism, offering a full range of products including Men’s and Women’s Ready-to-Wear, accessories, home lines, fragrances and, starting in 2023, licensed Kids and Eyewear collections. In 2024, to reinforce its identity as a global lifestyle brand, ETRO launched its Branded Residences projects.

After a long history under the leadership of the Etro family, creators of a unique iconography and DNA, in July 2021, L Catterton acquired the majority share of the company. Following the acquisition, in June 2022, Marco De Vincenzo was appointed as Creative Director.

ETRO’s presence is driven by its retail channel, with over 170 stores worldwide across Europe, Japan, Korea, North America, Middle East and APAC with a prestigious positioning in the symbolic cities of luxury shopping such as Milan, London, Paris, Dubai, New York, Beijing, and Tokyo.

ETRO’s distribution network also includes omnichannel, travel retail, and selected global wholesale retailers.